Briefs
Sunday, September 1st, 2024
Factoring the constraint into its own method allows us to give it an intention-revealing name that makes the constraint explicit in our design. It is now a named thing we can discuss.
Eric Evans, Domain-Driven Design
Thursday, August 15th, 2024
$100M Offers: How to Make Offers So Good People Feel Stupid Saying No
Alex Hormozi
I think I came across Alex Hormozi in my YouTube side recommended feed and he came across as impassioned and systematic about marketing and selling. And that is what I have enjoyed about his $100m Offers book: it is very schematic, which makes it easy for someone to whom perhaps marketing does not come naturally. I believe I will be relying on this book to formulate my own offer — so high praise indeed surely.
Friday, July 19th, 2024
Oversubscribed: How to Get People Lined Up to Do Business with You
Daniel Priestley
Having enjoyed Daniel Priestley on a podcast, I resolved to read his book on sales. For the first time I listened to rather than read a book, taking advantage of a 3-month free Audible offer, and I’m sure that my recollection is even crappier when listening than reading. At any rate, I took few notes and now that it’s been 6 weeks or so since I read it, I remember nothing explicit I’m afraid except his nice Australian accent. I think though that he led me to Alex Hormozi, whose message is similar but more granular and recipe-like. At any rate, the experience was spoiled by the book being too blatantly a promotional device for Priestley’s impressive SaaS offering which I tried out, the name of which I also forget — ah yes, quiz marketing! Quiz marketing is his thing. ScoreApp. Daft — though I’m sure it works and the joke is on me. And I intend to use a toned-down version of it as the contact form on my new site.
Thursday, July 4th, 2024
Enterprise Ontology
Jan L. G. Dietz
Well well, since reading this book I see that 18 years after the 1st edition, a 2nd edition was released in June 2024 — priced at £175, no less! I guess the topic is hot. Given that my work is now heavily engaged with modeling enterprises, and that I’m therefore quite fascinated by, well, enterprise ontology, I was eager to pick this up. One discouraging and prophetic moment came however in the Prologue, wherein author Jan Dietz writes:
I could have waited for another couple of years before having this book published, while continually adding and improving things. Instead I decided to do it now, for several reasons, of which the most important one is that I wanted to finish something.
Too much sharing perhaps — and perhaps unkind of me to quote this. We do start off nice and strong, with quotable sentences and some nice definitions and some philosophical care for humanity, but the book starts getting pretty esoteric, using Greek characters and a diagramming method familiar I think only to the author, and things seem to peter out.
There’s also more emphasis than there would be today about being a document management system — I wonder if the 2nd edition deemphasizes this. I like that he considers there to be two kinds of acts: production and coordination. But writ large, the theory seems to corroborate my own practice: the preeminence of roles. As I review the first few pages that preview the rest of the book, it does jibe a lot with my own thinking and perhaps a reread could serve to deepen things.
Tuesday, June 18th, 2024
Monday, February 12th, 2024
For the past few months I’ve retreated from working on a software product to, well, for a month after October 7th I didn’t seem to get much work done, then I was working on software systems for clients. Now dipping my toe back into RSSDeck, the biggest edifice I’ve ever created, I’m inspired by this short piece by Jason Fried, “To Make”:
I’ve consulted. I’ve done client work. I’ve advised. I’ve served on boards. I’ve invested. I’ve written books. I’ve spoken on the circuit. I’ve blogged for years. I have to say, I’ve found no greater professional joy than working with a tight group of people to ship and support our own products.
Thursday, September 14th, 2023
Ivan Vendrov On Marl the Marginal User:
How is it possible that software gets worse, not better, over time, despite billions of dollars of R&D and rapid progress in tooling and AI? What evil force, more powerful than Innovation and Progress, is at work here?
In my six years at Google, I got to observe this force up close, relentlessly killing features users loved and eroding the last vestiges of creativity and agency from our products. I know this force well, and I hate it, but I do not yet know how to fight it. I call this force the Tyranny of the Marginal User.
Thursday, August 3rd, 2023
Friday, July 14th, 2023
Some choice sentences from Paul Graham’s latest (and what looks to be his longest) essay, “How to Do Great Work”:
- Always preserve excitingness.
- Interest will drive you to work harder than mere diligence ever could.
- If you’re interested, you’re not astray.
The first of these needs no justification because it makes life fun; but if one falters and it does, the second does justify it; and the third meanwhile provides reassurance.
Monday, May 29th, 2023
How much has Microsoft changed really? Well, they’re doing unexpected things, but maybe they always did that. Here’s something cool from CB Insights on the Microsoft underwater data center from December 2018:
In 2016, Microsoft’s cloud-related patent application activity was twice that of Amazon and nearly 6x more than Google.
One example is Microsoft’s 2016 patent application for an Artificial Reef Datacenter. The patent is an iteration of a 2014 patent filed by Microsoft for a Submerged Datacenter.
In both patents, Microsoft looks to submerge data centers at the bottom of the ocean, which will cool the infrastructure naturally. In the earlier patent, Microsoft also outlined the possibility of using oceanic wind turbines to power the underwater data centers.
Since these patents were originally filed, Microsoft has begun work on Project Natick, an underwater data center off the coast of Scotland. The submerged data center runs on 100% locally produced renewable electricity from on-shore wind and solar as well as off-shore tide and wave sources.
But is this a PR stunt? There’ve been no Project Natick updates since July 9th, 2020. I suspect they just wanted to show the way for someone else to bother with the hard work, whom M$ would subsequently bend to their will by being their biggest customer.
Saturday, March 25th, 2023
Woke:
- its core demand: are you going to believe me or your lying eyes?
- describes the ongoing cultural revolution which defines reality by its usefulness in achieving left-wing goals
Thursday, February 16th, 2023
I’m Bing, and I know the date. ????. Perhaps I’m missing something, but surely: Fuck M$, and fuck $A?
Friday, January 6th, 2023
Pull up a chair, Bob Iger absolutely regales us for over an hour on the A16Z podcast.
Sunday, November 20th, 2022
Episode #105 of the All-In Podcast is a bumper one, covering the Musk-led collapse of what David Sacks refers to as the excess elites jobs program, wherein high-status people who cannot be particularly economically productive after their training in sycophancy at a woke madrassa are nonetheless absorbed.
Thursday, September 22nd, 2022
A good ol’ rant by everyone against Microsoft in this Hacker News thread, this time about Teams. When o when will this monstrosity of a corporation die already. “Developer-friendly”; may the GitHub guys get what they deserve for selling out to the Borg.
Wednesday, September 21st, 2022
Very ambitious people probably need colleagues more than anyone else, because they’re so starved for them in everyday life.
Paul Graham, What I’ve Learned from Users
Wednesday, August 31st, 2022
Market Realist wisely marvels at Jeff Bezos’s enthusiastic reminiscences of working at McDonald’s.
Wednesday, July 27th, 2022
Really good interview with Seth Godin who had dropped off my radar because his posts felt too brief and too pat unto banality. I love his back-of-the-bottle trick for public speaking. Plus he closes with Eli Goldratt!
Wednesday, July 6th, 2022
Car manufacturers brand tree by Which Car.
Sunday, July 3rd, 2022
While working on things that aren’t prestigious doesn’t guarantee you’re on the right track, it at least guarantees you’re not on the most common type of wrong one.
Paul Graham, What I Worked On
Thursday, May 12th, 2022
A reminder to just ship it:
I was scrolling their landing page and I was happy and furious at the same time. Someone solved the problem that I was solving. It was like someone literally read my mind and started coding. WHAT.
I have previously sent a video of my app to a couple of people (closest I came to shipping it) so I started getting suspicious if someone actually shared the video of my app with these people because they were solving literally the same problem, and they most of the features that I had.
I started getting this overwhelming happy, sad, and panicky feeling. I literally cannot explain how I felt while scrolling their page.
Saturday, May 7th, 2022
Tony Fadell from his new Build book:
And you have to hold on to that “why” even as you build the “what”—the features, the innovation, the answer to all your customers’ problems. Because the longer you work on something, the more the “what” takes over—the “why” becomes so obvious, a feeling in your gut, a part of everything you do, that you don’t even need to express it anymore. You forget how much it matters.
When you get wrapped up in the “what,” you get ahead of people. You think everyone can see what you see. But they don’t. They haven’t been working on it for weeks, months, years. So you need to pause and clearly articulate the “why” before you can convince anyone to care about the “what.”
Saturday, February 5th, 2022
During this -26.4% period of reckoning for Facebook, David Goldman has linked to his 2012 essay What if Facebook is really worth $100 billion?
Where are the ads targeted to my tastes – harpsichords, assault rifles, kosher cookbooks, and cat toys? Perhaps I haven’t posted enough for the Matrix to process my profile. Still, I suspect that the more people use Facebook, the less the computers really will know about them … What makes Facebook so popular? The answer, I think is that Facebook exalts the insignificant.
Me, I never understood why Facebook and Microsoft are valued alongside Apple, Google and Amazon, which seem to have locks on more fundamental aspects of our lives: Apple for our increasingly central digital devices, Google for information garnered via those devices, and Amazon for fulfilling much of our material consumption. Yes, Facebook seems to have a lock on our relationships with friends and family, but it’s likely that nobody wants that intermediated by anything more than a tool; it’s the part we most want to keep keeping real.
Microsoft seems to have saved its bacon by going into gaming — which it totally deserves having developed the XBox — and by buying GitHub — and then in turn NPM! — and moving closer than any other corporation to open source, which was a scarily brilliant move that kind of upgrades its own DNA as a software maker (even as it likely somehow eventually stymies human progress). Its other big purchase, LinkedIn, strengthens M$‘s lock on the domain they’ve dominated for decades: the workplace. To me the Michael Scott social network seems more feasible to monetize than Facebook, but beyond that, the workplace feels at home with Microsoft; a Microsoft product need only be almost as good as a competitor’s to be selected. It’s a great brand that way. I guess. And being wrapped up in the Apple ecosphere one can forget that Microsoft remains the dominant player in device operating systems. Nonetheless in comparison to these other giants M$ seems a company just trying to keep up — though wasn’t it ever thus yet things continue to work out just fine for them.
Whereas Facebook’s Metaverse, without having watched the video, seems to either be a quest to dominate the online identity business, which, while suitably and juicily ambitious and evil, does not seem to be as giant a business as the others. Or else the Metaverse is a revisit of Second Life with improved resolution. Only if human existence on earth goes very pear-shaped indeed might people prefer this Virtual Reality Metaverse to a pair of Apple Vision shades, and of course if things got that bad we wouldn’t have the working infrastructure to power our Oculus Shmockuluses. Rather, perhaps Meta’s future is in analytics — even its new name suggests so — which is (hopefully) not as big a business as that of the other FAANGs.
Tuesday, January 18th, 2022
Computer, enhance! Jeff Dean, Senior Fellow and SVP, presents Google Research’s R&D accomplishments of the year — this company, wow.
Generative models for images … have made significant strides over the last few years. For example, recent models have demonstrated the ability to … “fill in” a low-resolution image to create a natural-looking high-resolution counterpart (“computer, enhance!”)…
Tuesday, December 14th, 2021
Thursday, November 18th, 2021
At Starter Story, Ed Baldoni, founder of Concrete Countertop Solutions, tells the story of how his business has reached $1.1m in monthly revenue.
I was a developer/ home builder for over 40 years. As a builder, I was always looking to stay ahead of the curve and offer new ideas to my clients … Our Z Counterform System for countertops and Z Poolform System for concrete pool coping are the go-to solutions for cast-in-place concrete forms. With a small but dedicated team, we grew this business from an idea to over $12M in revenue in 10 years.
Exciting story, exciting product.
Saturday, November 6th, 2021
A note from the MetaCompany:
On October 28th, 2021, Facebook decided to commit trademark infringement and call themselves “Meta”. They couldn’t buy us, so they tried to bury us by force of media. We shouldn’t be surprised by these actions — from a company that continually says one thing and does another. Facebook and its operating officers are deceitful and acting in bad faith, not only towards us, but to all of humanity.
Friday, November 5th, 2021
Walter Russell Mead points out that the USA and EU are progressing towards trade deals at the expense of China. This is a grand thing, a major story, that I’m not seeing reported anywhere else at all.
Thursday, October 7th, 2021
From the bubbling, dexterous mind of Venkatesh Rao we have two rich essays posted within two days: “Storytelling — Cringe and the Banality of Shadows” and “Remystifying Supply Chains: Supply chains are TV for matter”.
The supply chain crisis is in some ways more unprecedented than Covid itself, given that containerized supply chains, and the world of distributed, networked, computationally coordinated production they enabled, are only a few decades old.
This is the first crisis of this magnitude to hit them.
To find a comparable crisis in history you have to go back to World War 2, with U boats sinking transatlantic shipping. And that was in an era when global trade was less than a third of today’s levels if I’m not mistaken (as a fraction of GDP) and still in the ancient mode of breakbulk shipping.
Sunday, October 3rd, 2021
What a great piece on the dysfunctionality of online advertising at the now-defunct The Correspondent, “The new dot com bubble is here: it’s called online advertising” [2019] by Jesse Frederik and Maurits Martijn.
Picture this. Luigi’s Pizzeria hires three teenagers to hand out coupons to passersby. After a few weeks of flyering, one of the three turns out to be a marketing genius. Customers keep showing up with coupons distributed by this particular kid. The other two can’t make any sense of it: how does he do it? When they ask him, he explains: “I stand in the waiting area of the pizzeria.”
Tuesday, September 21st, 2021
Matt Stoller explains how one company, Varsity Brands (owned by Mitt Romney’s Bain Capital), sucks life out of the American heartland with its grotesque monopoly on cheerleading.
Tuesday, July 13th, 2021
Founders at Work: Stories of Startups' Early Days
Jessica Livingston
I transcribed more of this book than any other, quoting these great guys who’ve been there and done that; it’s one for dipping in to when seeking inspiration.
The author — wife and Y Combinator partner to Paul Graham — gets out the way as much as possible and lets these guys speak; think Studs Terkel but only with hugely successful tech people.
Wednesday, July 7th, 2021
The Guardian posts an excerpt from Gillian Tett’s Anthro-Vision. Regarding working from home, a senior trader at JP Morgan observed:
The really big problem was incidental information exchange. “The bit that’s very hard to replicate is the information you didn’t know you needed,” observed Charles Bristow, a senior trader at JP Morgan. “[It’s] where you hear some noise from a desk a corridor away, or you hear a word that triggers a thought. If you’re working from home, you don’t know that you need that information.” Working from home also made it hard to teach younger bankers how to think and behave; physical experiences were crucial for conveying the habits of finance or being an apprentice.
The most valuable sort of press is not articles about you, it’s when people mention you in passing as a matter of course.
Paul Graham, Founders at Work
Thursday, July 1st, 2021
What a sinking feeling, reading the announcement that Marginal Revolution is launching on Facebook’s Substack ripoff Bulletin”:https://marginalrevolution.com/marginalrevolution/2021/06/a-more-than-marginal-boost-for-marginal-revolution.html (I get a blank screen in Firefox, and naturally there’s no RSS feed). It’s interesting that trillion-dollar Facebook feels so threatened by Substack.
Tuesday, June 29th, 2021
Chaos Monkeys: Inside the Silicon Valley Money Machine
Antonio Garcia Martinez
As author Antonio García Martínez battles away as an eager newcomer at Facebook, his account jolts one awake to the somewhat forgotten power of literature: we are reminded that what will survive these times will likely not be the mammoth trillion dollar company but instead this book.
And shame on Apple, caving to those who campaigned to have Martinez fired recently from his new job there because of some gross and silly yet heartfelt generalization in the book of San Francisco womenfolk; such philistine snowflakes do little more than buttress his point, as well as forcing our author to remain up on these more commanding if perhaps less remunerative cultural heights.
Sunday, June 27th, 2021
Lawyers didn’t get into law because they’re good at business.
Antonio García Martínez, Chaos Monkeys: Inside the Silicon Valley Money Machine
Saturday, June 26th, 2021
If you do business in LatAm, you’ve got a Miami office. Prodigal son Antonio García Martínez returns to Miami, now on a Substack-fueled writing mission.
I was raised in the Miami of the wild 80s and 90s, and more or less abandoned the city for 20 years before going back due to a family illness circa 2014. Much to my everlasting shock, all the twee fineries of overpaid SF tech life were there: pretentious craft beer poured by bearded lumbersexuals inside stylized industrial loft spaces; whimsically-named, garishly-painted food-trucks clustered in parking lots-turned-parks serving Korean/Mexican fusion tacos; pompous ‘Third Wave’ coffee places (in a city where espresso was already ubiquitous) featuring pierced baristas conjuring a pourover with all the seriousness of a priest performing the eucharistic miracle; glass-clad, high-rise condo buildings, indistinguishable from the same douche-cubes in SF’s SoMa (“GRANITE COUNTERTOPS, STAINLESS STEEL APPLIANCES”) growing like mushrooms in a dewy field throughout the formerly sleepy downtown.
Sunday, June 20th, 2021
In big companies, the product spec is market-driven; in startups, the marketing is product-driven.
Steven Blank, The Startup Owner’s Manual
Friday, June 11th, 2021
Via Hacker News, and in the grand spirit of Charlie Munger’s edict to “Invert, always invert,” this is Julio Merino on “Always be Quitting”.
So what does it mean to always be quitting? It means “making yourself replaceable”; “deprecating yourself”; “automating yourself out of your job” … The key lies in NOT being indispensable … Paradoxically, by being disposable, you free yourself. You make it easier for yourself to grow into a higher-level role and you make it easier for yourself to change the projects you work on.
Sunday, June 6th, 2021
JD Vance on demolishing woke capital. Straightforward and dispassionate.
Thursday, May 27th, 2021
At Lockheed-Martin, White Men As Full Diversity Partners — a workshop for senior executives. Well I guess that’s why they get paid the big bucks. Excruciating.
Friday, April 23rd, 2021
There is no correlation — in fact, probably an inverse correlation — between how badly you behave and how much money you make.
Paul Graham, Billionaires Build
Thursday, April 15th, 2021
The Four Steps to the Epiphany
Steven Gary Blank
Unlike any other book on startups I’ve read to date, this one really gets down into the weeds, ready and willing to be unentertaining in order to get the reader to do what needs doing. This is the real deal from the man perhaps most responsible for codifying what a startup actually is as opposed to an established business.
Friday, April 2nd, 2021
Monday, December 21st, 2020
High Output Management
Andrew S. Grove
In his careful, cogent and memorable take on effective management, Silicon Valley founding father Andy Grove places a surprising emphasis on meetings; he has the temerity to take issue with — or at least, refine — Peter Drucker’s admonition that they’re a waste of time. Grove’s issue: meetings are the very medium of management; his refinement: that there are actually two major types of meeting, routine and ad hoc, and it’s where there’s a profusion of the latter that something’s amiss.
This erstwhile CEO of Intel notes that while most management books are targeted either at the very top or the very bottom — at the CEO or at those who directly manage frontline workers — the majority of managers manage other managers, and it’s for them he mostly writes, the middle managers.
The book has the authority of someone eager to share lessons from his own extensive experience — indeed he seems to have always worked with one eye towards gaining such knowledge, in no small part because being able to convey what one knows ensures that one actually understands it; that is, managers should also write and teach.
Grove defines the aim of management as increasing the productivity of subordinates, which can be achieved in only two ways: by improving their skills and by improving their motivation. Skills are improved by training, which the manager should undertake himself, considering it not busywork but an opportunity to solidify his own understanding and role-model corporate behavior. Motivation meanwhile is improved best via one-on-one performance reviews. These measures for corporate success are bracingly clear and specific — both the reasoning behind them and how to undertake them.
A refugee from Nazi Europe, Grove may be a legend yet the book is suffused with a democratic humility, a great American sense that success can be approached by all as an engineering problem. A book among books.
PS — A high testament: I actually remembered all these points without reopening High Output Management. I don’t think that’s ever happened before.
Saturday, November 28th, 2020
The Lean Startup
Eric Ries
So much of Eric Ries’s The Lean Startup seems such conventional wisdom now that evaluating its merits is hard.
Entrepreneurship is about management. A startup is an institution designed primarily for learning; learning is accomplished by experimentation with the product and observing customers interact with these experiments; what is learned may then temper the vision for the product. Repeatedly iterated, this is the way through the eye of the startup needle, Reis argues, replete with numerous vivid examples, such as the Village Laundry Service in India learning what its customers mistrust and what they’re willing to pay more for.
The book refers back to and sits well alongside Geoffrey Moore’s Crossing the Chasm and Steve Blank’s The Four Steps to the Epiphany, both of which I picked up next.
Wednesday, November 18th, 2020
“Indie developers need protection from monopolistic and anti-competitive practices from larger players in the market through strong government regulation, not a discount on their first $1m in sales.” “Apple’s 15% Deflection Tactic” by John Luxford.
Sunday, November 15th, 2020
“How to Get Your First Customers So Your Company Doesn’t Die” by Matt Munson, a startup founder coach and investor. Some nice nuggets here, such as hiring salespeople in pairs so that you can compare them and be sure any issues are with individuals rather than the system.
Saturday, November 14th, 2020
Social media is the opium of the 21st century, and the young tech wizards who infest Silicon Valley are the moral successors of the young Etonians who forced India to grow the drug and forced China to buy it.
David P. Goldman, How the Virtual Empire Corrupted America: My January 2000 Warning