Briefs
Wednesday, November 18th, 2020
“Indie developers need protection from monopolistic and anti-competitive practices from larger players in the market through strong government regulation, not a discount on their first $1m in sales.” “Apple’s 15% Deflection Tactic” by John Luxford.
Sunday, November 15th, 2020
“How to Get Your First Customers So Your Company Doesn’t Die” by Matt Munson, a startup founder coach and investor. Some nice nuggets here, such as hiring salespeople in pairs so that you can compare them and be sure any issues are with individuals rather than the system.
Saturday, November 14th, 2020
Tuesday, November 10th, 2020
There’s a big difference between nothing and almost nothing, when it’s multiplied by the area under the sun.
Paul Graham, General & Surprising
Sunday, November 8th, 2020
On NPM becoming part of Microsoft, by Bryant Jimin Son. I feel stalked in my work life by Microsoft, which I strive to avoid ever since their horrible behavior re IE6. First Skype, then Atom, now NPM. Fortunately, there are alternatives.
Wednesday, October 28th, 2020
“Dubai is gulping the dividends of the peace with Israel with great thirst … there is mutual inspiration without the typical, regrettable condescension on our part.” Israeli journalist Ben Caspit spends four days in Dubai. Wawaweewa, the stuff of fondest fantasy!
Wednesday, September 30th, 2020
Some nice detail here about the business players poised to first benefit from the Abraham Accords.
The first big winner is Israel’s foremost venture capitalist and investment banker, Edouard Cukierman. Cukierman, who has the largest portfolio of Israeli biotech and technology startups through his Tel Aviv-based Catalyst Investment Fund, is also Israel’s leading mid-market M&A banker through his family’s Cukierman & Co Investment House.
Sunday, September 20th, 2020
Obvious yes but still worth a quick read: the people likely to benefit most from Israeli-Gulf relations are Arab Israelis.
In due time, they stand to serve as excellent mediators for any further economic and tourism ties between the UAE and Israel.
Tuesday, September 1st, 2020
Israel and UAE sign their first agreement in the normalization talks: on banking and finance.
Thursday, August 20th, 2020
The iPhone matters more than anything … it is the foundation of modern life.
Ben Johnson, “Apple, Epic, and the App Store”
Thursday, July 30th, 2020
It Doesn’t Have to Be Crazy at Work
Jason Fried & David Heinemeier Hansson
It Doesn’t Have to be Crazy at Work may be a business book but, like Peter Drucker’s best, I found it profound. We can forget that business itself is profound, the intended happy medium of most modern collective endeavor. For authors Jason Fried and David Heinemeier Hansson, founders of the Basecamp organizational management software-as-a-service, business is the expression of philosophy. They counsel practicing it humanely, moderately and deliberately.
They establish authority with a first shock, an obvious idea you’ve almost certainly not thought of yourself: that a company should be considered a product, its employees the users. In fact this is a framing analogy for the entire book; like Nietzsche’s preface to Beyond Good and Evil positing that we suppose Truth be a woman, it throws wide open our thinking on our subject.
Another shock: they advise eschewing goals: “You don’t need something fake to do something real.” How shatteringly refreshing is that! Especially since my previous book was John Doerr’s Measure What Matters, which is all about goals. I had been excited for the Doerr book, but couldn’t finish it due to the sterile-speak of the case studies, which — unwarrantedly perhaps — undercut my faith in the concept. In contrast, Fried and DHH have the clear bracing style of successful coding entrepreneurs. This helps overcome the natural worry that going goal-less means a descent into hedonic anarchy, instead what they seek is appropriateness and authenticity. That said, I wonder whether this is the idea they’re most likely to step back from in future.
A third novelty seems downright crazy: they advocate not selling licenses by the seat, but by the organization. “It doesn’t matter if you have 5 employees, 50, 500, or 5,000 — it’s still just $99/month total. You can’t pay us more than that.” They leave this money on the table as part of deliberately designing the culture of their company (see the first idea); they don’t want to be dependent on a few large customers, nor create an internal cultural schism between serving small business and enterprise.
Similarly, they decided to stop accepting checks for payment just because it was a hassle, which did lose them some customers. This however is a less controversial notion, akin to Apple removing older technologies from new products despite their still being in widespread use and absorbing the hue and cry.
The authors also believe that the American-inspired work ethic of long hours is counterproductive and inhumane. Having worked at an Israeli software services giant I’m in agreement here too; at Amdocs if you went home after a mere 9 hours in the office you were perceived to be not pulling your weight (and, in my case, eventually laid off). And when I was temporarily attached to teams for international business trips, it seemed that all the team leaders were either divorced or in the process of becoming so.
Some of the authors’ values only apply to their particular industry. They make a claim for good enough rather than perfectionism — this is fine when your product is web-based software where one can churn out a fix at little cost, but not for many other high-value products such as cars.
In my small own small way I already practice much of what the authors preach. My only qualm is that while I love their philosophy, I’ve never much liked Basecamp itself.
Tuesday, July 21st, 2020
The essence of programming is to build new things.
Paul Graham, “You Weren’t Meant to Have a Boss”
A normal job may be as bad for us intellectually as white flour or sugar is for us physically.
Paul Graham, “You Weren’t Meant to Have a Boss”
Monday, July 13th, 2020
Measure What Matters: OKRs: The Simple Idea that Drives 10x Growth
John Doerr
I stopped reading John Doerr’s Measure What Matters some halfway through because I couldn’t take any more of the stilted archaic business-speak in the case studies. And because the ideas presented — barring the occasional mild insight — seemed too obvious.
The two insights of value to me: that sub-goals, what Doerr terms the Key Objectives (I think — I still have to keep referring back — nope, it’s Key Results), should be an artful balance between quality and quantity. And that despite the importance of results tying in to objectives and thereby be set top-down, some lassitude should be allowed for results to be set bottom-up.
The book could have benefited from having its ideas framed in terms of the Tao, since everything here is in complementary pairs — even the duality of overarching goal and its constellation of objectives. Instead we have an acronym OKR that still didn’t help me remember the two simple constituent terms.
Sunday, May 17th, 2020
The Making of Prince of Persia
Jordan Mechner
Video game maker Jordan Mechner wrote a rich diary of his life in the mid-1980s. This book covers the creation his second hit game, Prince of Persia, so we gain access of unique immediacy to the heroic tale of producing a universe-dent-making hit.
I wanted this book, which I discovered via Tyler Cowen’s most recent What I’ve been reading, as inspiration during a small lull in morale as I work on a digital product of my own.
Thirty years on there is some poignancy in that this early period of Mencher’s life was the peak: after graduating Yale, already dreamily successful, he shuttles between San Francisco and Hollywood creating video games and pushing screenplays, a digital Orson Welles (in his later game The Last Express, Mechner combines these passions, relying on cinema to produce an impressive commercial failure).
That said, perhaps it is no failure at all that one can point to the creative peak of a life — Mechner’s arguably was working within the memory constraints of the Apple II to create a foe, Shadow Man, based on the hero character. Here I’m reminded of Ken Kocienda’s not dissimilar Eureka moment when up against a constraint, that of using a dictionary to help create the iPhone keyboard.
Perhaps it would have been a better book if he had fleshed out the journal with an italicized retrospective written now, but count me a late-arrival Jordan Mechner fan. And don’t get the Kindle edition lacking the illustrations; I think I’m gonna need to buy the actual book.
Thursday, May 14th, 2020
The comfort of having an organization is largely illusory; it still comes down to one programmer in the end.
Jordan Mechner, The Making of Prince of Persia
Sunday, April 19th, 2020
We, the ultra-lean.
Wednesday, March 25th, 2020
Tyler Cowen and Ross Douthat in conversation.
So some combination of a strong state, some kind of small-c conservative social renewal, and some sort of futurism offers some kind of alchemy…
Friday, March 6th, 2020
Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
by Ken Kocienda
In one of those books where we see it’s perhaps more useful to be a doer who latterly writes than a professional writer, the author scaffolds a theory of success around his own respective failures and two giant successes: creating Apple’s Safari web browser for OS X and creating the iOS keyboard, no less.
We get to share the Eureka moments when these two significant dents in the universe came together. And the story of their creations serve as perfect illustrations of his theory, derived from Darwin’s.
Must-reading for many, surely.
Sunday, March 1st, 2020
Venkatesh Rao’s Into the Yakverse is just too disgustingly awesomely good. Think the tone of David Goldman’s visits to Cardinal Richelieu, along with the cynical wit of top Armando Iannucci satire, and the light momentum of an Eliyahu Goldratt business novel.
A call to arms for gigworld: Towards Gigwork as a Folkway by Venkatesh Rao.
Becoming Steve Jobs: The Evolution of an Reckless Upstart into a Visionary Leader
Brent Schlener and Rick Tetzell
Although the simple thesis gets repeated interminably, nonetheless it’s a nice one: that Steve Jobs’s greatness stems muchly from his constant becoming, constant learning, constant trying to overcome himself (hence the title, which can be read as descriptive).
It’s great to be in his company, which you feel you are, as one of the authors was himself repeatedly so for decades.
One thing new to me was Pixar’s role in maturing Jobs; we don’t often read about who and what shaped the shaper.
Friday, February 28th, 2020
Monday, January 27th, 2020
The inaugural State of SaaS Report.
Wednesday, December 18th, 2019
Matt Layman’s handy Failed SaaS Postmortem — too much tech tinkering; I need to take heed. Plus it’s great he’s getting right back in the saddle.
Saturday, December 14th, 2019
“Rising Inequality and the Changing Structure of Political Conflict” — the inaugural James M. and Cathleen D. Stone Lecture in Economic Inequality at the Harvard Kennedy School’s Institute of Politics by Thomas Piketty (March 30th, 2018).
Wednesday, November 27th, 2019
Quite the overview: “The Real Class War” by Julius Krein, editor of American Affairs.
The real class war is between the 0.1 percent and (at most) the 10 percent—or, more precisely, between elites primarily dependent on capital gains and those primarily dependent on profes sional labor.
Wednesday, October 16th, 2019
Succession as comedy. Obvious, given its producers, but still, nicely written.
Sunday, October 13th, 2019
Install bullshit.js as a bookmarklet. Your insides will thank you.
Thursday, October 10th, 2019
ExpressionEngine (EE) is the content management system that until recently I used for building every web property. In November 2018, EllisLab, the producer of EE, was sold to Digital Locations, Inc. (DLOC) and EllisLab owner Rick Ellis joined the parent company’s payroll. The acquisition is detailed in Digital Locations’ Quarterly Report (Form 10-Q) dated August 13th, 2019.
But the Digital Locations acquisition seems downright skeezy. Despite the company’s tagline about Artificial Intelligence, it appears to be nothing more than a holding company for Mr Bill Beifuss. Moreover it looks like he’s scrimping on incorporation fees: the company was founded in 2006 as Zingerang, then became Carbon Sciences for a decade, before morphing again into Digital Locations. It self-reports never having had any revenues.
According to the linked-to Bloomberg profile, Mr Beifuss is also CEO of some other companies: Warp 9 Inc, Coeur D’alene French Baking Co, and Cumorah Capital Inc., none of which appear to provide any actual products or services either.
Rick must have been aware of and a party to this bullshit. With ExpressionEngine he had a great thing going; I wonder what happened. All I can speculate is that he very much wanted to segue EE’s success into enabling him to try other things professionally but that it remained his biggest achievement and he couldn’t bring himself to let go of the golden goose even though it was fading without his hands-on vision. And then at some point last year he suddenly really needed a buyer.
Recently, on October 3rd, 2019, he bought EllisLab back from Beifuss then sold it a week later to development house Packet Tide, that is, Tom Jaeger. So it Rick Ellis has finally let go of ExpressionEngine, even if he held on too long; despite being free EE can barely be be given away now; the technology has moved on.
I’m relieved to have moved away from it onto the Node ecosystem. I really enjoyed meeting the EllisLab team at an EE conference in 2017 — such cool nice folks in person — but for me EllisLab is a cautionary tale.
Thursday, September 26th, 2019
Starting from WeWork, Matt Stoller coins “counterfeit capitalism” as the Amazon model: “take inputs, combine them into products worth less than their cost, and plug up the deficit through the capital markets in hopes of acquiring market power later or of just self-dealing so the losses are placed onto someone else.” It is, he argues, terrible for society as a whole.
Wednesday, September 18th, 2019
For anyone (like me) working on doing the same, see Wenbin Fang’s article “The boring technology behind a one-person Internet company”. Of course the technologies used will differ, but the frankness here is refreshing, the contour of what’s required enlightening.
Monday, September 16th, 2019
Re Uber, Izabella Kaminska asks: “If you have a company with lots of employees, margins are very low and it is acquiring market share through subsidisation, and not necessarily through quality, how can you guarantee that this is going to be a sustainable and profitable model? You can’t.”
Monday, August 26th, 2019
It’s a Kentucky Fried Miracle: KFC will sell meatless Beyond Fried Chicken.
Monday, August 5th, 2019
Eric Elliott the JavaScript guru lays out his vision of the technical roles of a software company.
See the “Download 2019 Report” link here at for the lengthy and infographic-packed Global Innovation Index (GII) 2019: Creating Healthy Lives-The Future of Medical Innovation wherein Israel breaks into the top 10 for the first time.
Saturday, August 3rd, 2019
How the rich differ, according to the currently-popupar Big Five psychological framework. More conscientious, less neurotic, less agreeable, more extravert, and more open to experience.
Friday, July 26th, 2019
See the “Download 2019 Report” link here at for the lengthy and infographic-packed Global Innovation Index (GII) 2019: Creating Healthy Lives-The Future of Medical Innovation wherein Israel breaks into the top 10 for the first time.
Monday, July 22nd, 2019
Friday, July 12th, 2019
Some unconventional wisdom from David C Baker that I’d like to revisit every once in a while: “Why Monthly Recurring Revenue (MRR) Arrangements May Not Be Ideal”. He concludes: “If I’ve confused you with all this, just concentrate on this one point: retainers and MRR relationships scream hourly work, and you shouldn’t be doing hourly work.” But at least for me at Engaging, the opposite is true: I’ve always billed hourly anyway, and some MRR arrangements I’ve made more recently have freed us from thinking in terms of hours (even though I’m still habitually keeping a log of hours worked).
Saturday, June 8th, 2019
Monday, May 13th, 2019
A manifesto for the remaining sensible: “Tucker’s Right” by Michael Anton.
Thursday, April 11th, 2019
“Clients that come to you only for implementation are going to be your worst clients.” Yes! “The Strategic Independent” by Tom Critchlow.
Saturday, April 6th, 2019
Venkatesh is a treasure, what with his “Jonathan Livingstone Corporation” on solving not for money but aliveness.
Friday, March 15th, 2019
Trends in International Arms Transfers, 2018 [PDF] by the Stockholm International Peace Research Institute.
Monday, March 11th, 2019
Putting the ack! in acquihire: Our Incredible Journey.
Thursday, January 17th, 2019
Most in-depth article on hoarding I’ve yet seen.
Sunday, October 14th, 2018
You’re ♬ never ♫ too old ♬ to ♫ be young. “The Average Age of a Successful Startup Founder Is 45” in the Harvard Business Review.
CEO Chris Best talks Substack with Eric Johnson of Recode. Email as a reading medium, I’m not drawn to it, but maybe because I still live with spam.